Lotus Viral Marketing

Digital Marketing Agency In Lincoln

We’re a marketing agency based in Lincoln and we consistently work with our customers to perform better across their digital channels. The types of businesses that we typically work with are eCommerce companies and B2B service providers, but we don’t limit ourselves to any one type of business model.

In the modern business world, a good marketing strategy can be the difference between success and failure. Technology has changed traditional marketing channels, and now there’s a higher demand for innovative digital solutions. Although you may currently have some common digital methods in your strategy, an advanced understanding of what modern marketing is like will make a big difference.

If you choose the right agency to help you with all stages of digital marketing, it’s essential to have a clear understanding of what will work and what might not work. Most agencies claim to create customized services that are specific to your organization’s goals, but you should understand that there’s a difference between those ideals and reality.

We are a Lincoln based digital marketing agency helping brands succeed across most digital channels, through specialist strategy, planning, branding and campaign execution. As many small businesses begin to optimize their campaigns more heavily on Facebook with video content, we often get asked about creating branded tabs for engagement. In fact, we personally love branded tabs because it is one of the few ways small businesses can get free promoted posts or boost an existing post. For larger brands that want to engage with SMBs on Facebook by donating/promoting/sponsoring something for them

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SEO Agency Lincoln

Lotus Viral Marketing is a full-service digital marketing agency in Lincoln. We provide deep expertise to help businesses grow and succeed. Our organic SEO approach blends organic social media strategies, like content marketing and PPC, along with more recent techniques like paid ads or social media. No matter your approach, we always work hard to deliver authentic and noticeable results. We’re available 24/7 to answer any questions or address any concerns you may have. We’d love to talk with you today!

  • Website Analysis
  • Error Fixing
  • Onpage Seo
  • Off-Page

SEM Agency Lincoln

Search engine marketing, or SEM, is a tactic used by savvy marketers to make sure that search engines direct target groups to their company’s digital assets. This means making sure that your brand is represented at the top of any search results pages for key terms for which customers are likely to search.

This field is complex and specialist and requires continuous work and fresh strategies to stay ahead of your competition and make sure you have regular traffic to your website. However, the payoffs are significant, with an excellent return on investment for businesses that do invest in SEM services Lincoln. SEM can also help you target specific groups of customers. The cost of digital marketing is often much less than comparable print campaigns; it’s also easier to analyze and measure.

Whether you’re looking to increase the visibility of your website, drive traffic to your digital channels, or support marketing for a brand, hiring SEM services for small business clients can be a great way to ensure that you’ll achieve your goals and get an ROI.

  • Budget Allocation
  • Platform Selection
  • Ad type Selection
  • Ad campaign creation
  • Start Ad campaign
  • Analysis - Ad performance

SMM Agency Lincoln

Social media has the potential to reach larger audiences than any other marketing platform because billions of people are using platforms like Facebook, Instagram, and Twitter every day. These social media platforms are also frequently used for creating and sharing content, which is why brands can get the desired attention from the social media audience if it’s done properly.

The types of content we create and share on social media include:

  • Graphic design graphics, video content, and photography
  • Informational graphics and infographics
  • Memes and GIFs
  • Fan art
  • Original content
  • Videos
  • Other types of creative pieces

One thing that sets us apart from other companies who practice social media marketing is that we integrate data and creativity to come up with the best social media campaigns. We help our clients by creating super engaging content that immediately grabs the attention of their audiences and enabling them to have a long-term connection with their customers through social media. In addition to this, we also analyze your competition’s activity on social media so we can be sure you’re reaching the right potential customers. Lastly, we accomplish this through implementing SMM strategies for growing the community’s reach.

  • Budget Allocation
  • Platform Selection
  • Ad type Selection
  • Ad campaign creation
  • Start Ad campaign
  • Analysis - Ad performance

SMO Agency in Lincoln

All social networks are different, and there’s no such thing as a universal marketing plan. For example, if you’re a financial services company, it would make sense to use Facebook to communicate with your target audience more than Twitter. If you’re a fashion brand, it would make the most sense to use Instagram more than LinkedIn.

This is why we offer a variety of low-cost SMO packages. Built to appeal to different budgets and different business profiles, we understand that you are likely looking for niche appeal. The more stripped-down package might do just fine for your needs — all you need is an expert who will create a customized plan and execute it.

However, if you want the best results possible, we suggest long-term campaigns. With our SMO services, you get access to expertise and advice, as well as the best tools in the business to help you succeed.

Digital Marketing Package In Lincoln

SEO
  • Website Audit
  • Technical SEO
  • On-page SEO
  • Off-page SEO
  • Report

SMO
  • Platform Selection
  • Account Setup
  • Optimization
  • Post Creation
  • Report

SMM
  • Platform Selection
  • Budgeting
  • Ads Creation
  • Performance Tracking
  • Report

SEM
  • Campaign Creation
  • Targeting
  • Budgeting
  • Performance Tracking
  • Report

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Frequently Asked Questions

Digital marketing is extremely important because it connects businesses with their ideal customers when they’re online. Digital marketing is effective across multiple industries, and it can be used to connect businesses with their ideal customers through search engine optimization, social media marketing, and email marketing.

When considering the pricing and budget for digital marketing, there are many factors to take into account. For example, the size of your company and the scale of your project will dictate how much you should budget per year. On average, digital marketing budgets for small businesses range from £200 – £1,000 annually.

A lot of factors affect digital marketing pricing and budget, including the size of your company, the scale of your project, and the type of advertising you’re doing. The average cost for Paid Search Marketing services is 10-20%. In addition, because PPC advertising has the most restrictions, it also has a higher success rate when it comes to onboarding new clients.

A website is essential for almost every business. It represents your brand and is one of the most important digital marketing channels you can use to get more traffic or make more sales. Every business needs conversion optimization to succeed online, so a website marketing strategy needs to be clearly defined.

Hiring a digital marketing agency removes the burden of worrying about certain aspects of your business. If you’re not equipped to deliver best-in-class service, you can focus on what you do best. Your strengths are what set you apart from other businesses in your industry. Unless you’re a digital marketing agency specializing in certain services, you might need to improve your operations and give customers the best possible service.

The following are the different ways of Digital Marketing – Social Media Marketing Platforms – Influencer Marketing – Email Marketing – Content Marketing – SEO Marketing – PPC Marketing – Affiliate Marketing – Mobile Marketing, etc.

Search engine optimization is technically used as a marketing tool rather than marketing itself. SEO helps your website and web pages rank higher in search engines, which can bring in more visitors. SEO basically improves the rankings of your website or web pages and engages more users.

To put it simply, it depends on the keywords you target. If you focus on low-competition keywords, you should start to see measurable growth in traffic and conversions within 4-6 months. With higher-competition keywords and high domain and page authorities, it can take several years to see good results and rankings. Remember that your SEO strategy will need to adapt to changes in Google’s algorithm as well.

PPC may seem too expensive. But this is an assumption made by many of our clients when they’re first starting out. And it’s true, if you’re managing your ad spend poorly and not getting an ROI… then yes, PPC is likely too expensive. But anything in your marketing mix that isn’t generating positive results is a waste of money.

To put it simply, it depends on the keywords you target. If you focus on low-competition keywords, you should start to see measurable growth in traffic and conversions within 4-6 months. With higher-competition keywords and high domain and page authorities, it can take several years to see good results and rankings. Remember that your SEO strategy will need to adapt to changes in Google’s algorithm as well.

SEO might cost you time and money, but it’s cheaper in the long run than PPC. When you’re creating content that will rank and drive traffic to your website, you no longer have to keep spending every customer that comes along.

Social media marketing helps you reach out to your audience and grow your relationship with them. First and foremost — social media can help you get the word out about your business. But it has become more than that. Now, it is the most effective way to reach out to your audience, and more important than the exposure. It provides you with the opportunity to grow relationships with your target audience.

Social media marketing and social media optimization are two very different things. Social media marketing is about promoting a brand on social media sites, but social media optimization is about making changes to the website to ensure that marketing happens successfully.

Why digital marketing is important?

Digital marketing is extremely important because it connects businesses with their ideal customers when they’re online. Digital marketing is effective across multiple industries, and it can be used to connect businesses with their ideal customers through search engine optimization, social media marketing, and email marketing.

Is digital marketing expensive for small businesses?

When considering the pricing and budget for digital marketing, there are many factors to take into account. For example, the size of your company and the scale of your project will dictate how much you should budget per year. On average, digital marketing budgets for small businesses range from ₹ 20,000-₹ 100,000 annually.

How much digital marketing agency charge?

A lot of factors affect digital marketing pricing and budget, including the size of your company, the scale of your project, and the type of advertising you’re doing. The average cost for Paid Search Marketing services is 10-20%. In addition, because PPC advertising has the most restrictions, it also has a higher success rate when it comes to onboarding new clients.

Is a website required for digital marketing?

A website is essential for almost every business. It represents your brand and is one of the most important digital marketing channels you can use to get more traffic or make more sales. Every business needs conversion optimization to succeed online, so a website marketing strategy needs to be clearly defined.

Is it worth hiring a digital marketing agency?

Hiring a digital marketing agency removes the burden of worrying about certain aspects of your business. If you’re not equipped to deliver best-in-class service, you can focus on what you do best. Your strengths are what set you apart from other businesses in your industry. Unless you’re a digital marketing agency specializing in certain services, you might need to improve your operations and give customers the best possible service.

What are the ways of digital marketing?

The following are the different ways of Digital Marketing - Social Media Marketing Platforms - Influencer Marketing - Email Marketing - Content Marketing - SEO Marketing - PPC Marketing - Affiliate Marketing - Mobile Marketing.

How does seo help in digital marketing?

Search engine optimization is technically used as a marketing tool rather than marketing itself. SEO helps your website and web pages rank higher in search engines, which can bring in more visitors. SEO basically improves the rankings of your website or web pages and engages more users.

How much time does it take to see the result in SEO?

To put it simply, it depends on the keywords you target. If you focus on low-competition keywords, you should start to see measurable growth in traffic and conversions within 4-6 months. With higher-competition keywords and high domain and page authorities, it can take several years to see good results and rankings. Remember that your SEO strategy will need to adapt to changes in Google’s algorithm as well.

Is PPC expensive?

PPC may seem too expensive. But this is an assumption made by many of our clients when they’re first starting out. And it’s true, if you’re managing your ad spend poorly and not getting an ROI… then yes, PPC is likely too expensive. But anything in your marketing mix that isn’t generating positive results is a waste of money.

Is PPC cheaper than SEO?

SEO might cost you time and money, but it's cheaper in the long run than PPC. When you're creating content that will rank and drive traffic to your website, you no longer have to keep spending every customer that comes along.

How social media marketing helps to grow my business?

Social media marketing helps you reach out to your audience and grow your relationship with them. First and foremost — social media can help you get the word out about your business. But it has become more than that. Now, it is the most effective way to reach out to your audience, and more important than the exposure. It provides you with the opportunity to grow relationships with your target audience.

What is the difference between social media marketing and social media optimization?

Social media marketing and social media optimization are two very different things. Social media marketing is about promoting a brand on social media sites, but social media optimization is about making changes to the website to ensure that marketing happens successfully.

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